如今,包含尺寸的時尚系列非常流行,並且有充分的理由. 人們對離家出走的不健康的瘦模特不屑一顧,並要求品牌更加包容尺碼.
包容體型的時尚讓人們更加接受自己的體型,並幫助他們以值得欣賞的方式欣賞自己的身體. Here’s how you can make your brand a favorite amongst consumers too:
INVEST IN STRETCHABLE FABRICS
Glamorous shapewear might look attractive, but it loses its charm pretty quickly once the wearer realizes how restricted their body movements are. Whether a person is petite or plus-sized, everyone wants to feel good in their skin. A piece of clothing can make or break a person’s confidence, which is why a person needs to feel good in whatever they choose to wear.
Stretchable fabric allows the manufacturer to create stunning cutouts for their consumer while not compromising on the garment’s comfort. Comfort and fashion don’t have to be mutually exclusive, after all.
SAMPLE GARMENTS PRE-PRODUCTION TO ADD PERSPECTIVE
Starting your own fashion line and keeping it running smoothly requires a person to make investments and efforts alike. With the ever-rising inflation and skyrocketing prices of raw materials, a monetary loss can make an entrepreneur rethink the wisdom of quitting their 9-5. 然而, sampling a garment before sending it for mass production can not only save one from a financial loss but also put their work into perspective.
Sampling a garment on a model will let the designer make some final adjustments and let them see how a person of similar body shape might appear in it. From adding more flair to adding or dropping a couple of inches to the garment, pre-production sampling is a win-win for both the consumer and the manufacturer.
TARGET YOUR AUDIENCE
Marketing is the key to a successful business venture, and it becomes all the more important when it comes to fashion. Target your audience and let them see that you care for them in more ways than one. Cater to their clothing needs and provide plus-sized clothing. Moreover, choose the right model for your articles. Hiring a petite model to showcase size-inclusive clothes might be off-putting for some, and your marketing may fall right off the mark.
Hiring models of different body types lets people perceive how a certain garment would look on their body type and attracts them to make a purchase.
代加工 & ODM 與定制
If you can’t find chic garments for your body type and want to see more size-inclusive fashion lines, why don’t you step up and take the lead? MQgarments is 服裝製造商 in China. And we can help you start your own activewear, 游泳衣, and bikini fashion manufacturers effortlessly.
Get in touch with us to discover what we can do for you and become the next big name in fashion.
